Podcast 011: What Makes a World-Class Global Marketing Professional?

with Dr. Nitish Singh on Sep 28, 2016 10:53:41 AM

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What does it take to be a truly effective global marketer? Dr. Nitish Singh discusses the educational divide between digital marketing and localization--and what LSPs can do to bridge the gap. Is certification the solution or is real-world experience enough? Join us as we take a closer look at this important issue.

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Dr. Nitish Singh
An associate professor at St. Louis University, Dr. Singh explains the educational divide between digital marketing and localization. He also discusses whether certification is necessary or real-world experience is enough to bridge the gap between global marketers and LSPs.

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