95: From Startup to Localization Powerhouse

In this episode of Globally Speaking recorded live at LocWorld in San Jose, we chat with Patrick McLoughlin, Manager of Localization at Eventbrite, about his localization experience in both a large, global corporation and a growing startup. He talks about how he created order out of a chaotic loc program and how he grew his team using internal resources. Plus, learn how Patrick is getting loc buy-in from other departments such as content and product development and connecting the loc program’s success to their metrics.

Globally Speaking, sponsored by RWS and Nimdzi Insights.

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Patrick McLoughlin has been in localization at Eventbrite since 2012, where he has taken a proactive role in integrating localization with other departments and centralizing the localization function. Prior to that, he spent five years at Yahoo! as a localization program manager and terminology manager. Patrick has also held positions as a lexicographer, adjunct professor at the Middlebury Institute of International Studies and multilingual researcher and writer. He holds a variety of certifications and degrees from universities in Italy, the UK and California.


Renato Beninatto

Renato Beninatto

CEO of Nimdzi Insights LLC

Renato Beninatto is the co-author of The General Theory of the Translation Company and leads Nimdzi Insights, a think-tank and consulting company that focuses on growth strategies for localization leaders. A former owner of an LSP, an executive in some of the leading companies in the industry and a linguist in his own right, this Brazilian-Italian-American citizen can’t shut up in Portuguese, English, Italian, French or Spanish.

Michael W. Stevens

Michael W. Stevens

Vice President Americas, CC of Translated

Michael has over 10 years of experience in the localization and IT industries. A well-networked entrepreneur, Michael’s main interest is in connecting and bringing people together. He not only enjoys learning about a company’s exciting ideas and developments, he also has a keen ability to add value—and fire—to new and innovative thinking.

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