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Digital services (and digital access to information) are an increasingly important means of helping marginalized groups in emergencies. But, as you can imagine, there are many barriers preventing … Read more

“Companies are nowadays expected to seamlessly cater to client preferences and deliver relevant and personalized content on demand. Real-time and just-in-time localization is a key component of this … Read more

It's AI bingo at the moment! Everyone's talking about it - but did you know that the quality and quantity of training datasets are crucial to the accuracy and effectiveness of machine learning models? … Read more

In this second Globally Speaking Podcast, dedicated to the localization supply chain, follow Rosario de Zayas Rueda's fascinating journey as she explains how she started out as a translator and … Read more

There are so many things you'd miss out on if someone hadn't taken the time to translate them... the best literature, the trendy Netflix shows or the instructions for your medicine. Plus, learning a … Read more

How can a company set up a localization program from scratch? What are the important criteria to consider, and what are the challenges? Is there a translation policy in place? What needs to be … Read more

‘Hurt. Soap. Blows.’ In case you are wondering, we haven't gone crazy, these are just the three words what3words uses to describe our location today. But now we're wondering what those three words … Read more

It’s completely natural for humans to attribute human characteristics to generative AI systems that seem to behave like us. And since language is one of the most profoundly human characteristics on … Read more

Have you ever heard of gas technology? And how it impacts our everyday life?\ Well, Linde's gas and technologies are used, among other things, in Coca Cola, for oxygen masks and... to cool and freeze … Read more

When it launched 25 years ago, coffee brand Tim Hortons did better than competitors in Quebec because it localized most of its content to make it more relevant to the market. On its coffee cups, the … Read more

You’d be forgiven for thinking that brands with a physical presence will always be trusted more than companies that only offer an online store. Things are now changing. According to our latest … Read more

A third of the world's websites are in English. And yet only 5% of Internet users speak English as their mother tongue. How can you, as a business, ensure that you are speaking to users in their own … Read more

In France, the Big Mac, McDonald's favourite burger, has the same name as in English and doesn't have a translation. In Hong Kong, it has been given a name that no current machine translation could … Read more

How does a well known household brand ensure that it consistently projects a strong brand image on the global stage? You might think you need to translate your all your content – particularly your … Read more

You’re not alone if you take pride in your culture. But do you feel that brands understand your culture, context and deeply personal preferences? A recent survey revealed that nine in ten consumers … Read more

It’s human nature to want to connect with family, friends and colleagues. This sentiment appears to extend to brands: 64% of consumers want brands to connect with them, according to research. But, to … Read more

Your international explanation plans are ready. You’ve identified your target markets. Your team is ready to start engaging with customers. But how well do you know those markets? Japan, for instance, … Read more

Today’s fast-moving, hyper-connected world means that customers demand relevant content, meaningful communication, accurate information, instant access, and consistent and personalised experiences. … Read more

In this episode of Globally Speaking, Andrew Thomas connects with Vangelis Lympouridis, a specialist in Innovation by Design, Design Thinking, Immersive Virtual Reality and Augmented Reality (XR) … Read more

In this episode of Globally Speaking, Monica Merel connects with Erji Wang, a Senior Globalization Program Manager who is an expert in leveraging business data to build the roadmap of product … Read more

In this episode of Globally Speaking, Robert Jelenic connects with Francesca Di Marco, a veteran in the localization industry who currently leads the internationalization and global development … Read more

In this episode of Globally Speaking, Monica Merel connects with Stefan Huyghe, a localization VP and trailblazer in the industry. In this conversation, we explore the evolution of localization and if … Read more

In this episode of Globally Speaking, Esther Ashmore connects with Alfonso González Bartolessis, the founder of TranslaStars. Alfonso created an online school that offers many courses for linguists … Read more

In this episode of Globally Speaking, Andrew Thomas hosts a conversation between two peers from Dell, Scott Cahoon and Fernando Caro. Scott and Fernando take us behind the curtain and share their … Read more

In this episode of Globally Speaking, we talk to Allison Ferch, Executive Director of the Globalization and Localization Association (GALA). She speaks about the origins of GALA and its important role … Read more

In this episode of Globally Speaking, we talk to Aoife Mc Ilraith, Vice President of Marketing at Semrush, an online visibility management platform used by seven million digital marketers worldwide. … Read more

In this episode of Globally Speaking, we talk to Kirill Soloviev, Co-founder and CEO of ContentQuo, a linguistic quality technology provider. He talks about the importance of language quality, how to … Read more

In this episode of Globally Speaking, we talk to Stephanie Cardwell, Manager of Global Localization at Alteryx, a global leader in data analytics with 18 offices across five continents. She talks … Read more

In this episode of Globally Speaking, we talk to Jim Compton, Technology Partnerships Manager at RWS, about how to use artificial intelligence (AI) to personalize the customer experience on a global … Read more

In this episode of the Globally Speaking, we talk to Marshall Simmonds, SEO pioneer and founder of Define Media Group, an audience development consulting firm specializing in SEO. He discusses the … Read more

In this episode of Globally Speaking, we’re joined by David Hansfield, Executive Vice President for Global Sales at Dotsub, a translation company that specializes in media content. He talks about … Read more

In this episode of the Globally Speaking, we talk to Ann Friedman, founder and CEO of Planet Word, the world’s first museum dedicated to words and language. Based in Washington, D.C., it focuses on … Read more

In this episode of Globally Speaking, we chat with Mitchell Cox, International Business Operations Manager at Lucid, a visual collaboration software company, about how localization should be tied to … Read more

In episode 113 of Globally Speaking, we talk to Dr. Sherry Simon, Distinguished University Research Professor at Concordia University in Montreal, about the role of translation in shaping a city’s … Read more

In this episode of Globally Speaking, we talk to Arnold Ma, founder and CEO of Qumin, a digital creative agency based in London and Shanghai that focuses on helping western brands understand and … Read more

In this episode of Globally Speaking, we talk to Andy Andersen, who is a leader in international growth at Tinder, the world’s largest online dating platform. Andy explains the mindset needed for … Read more

In this episode of Globally Speaking, we talk to Mike Harris, Senior Business Systems Developer for Localization at Slack. He recently guided the company through their migration to a new translation … Read more

In this episode of Globally Speaking, we talk to Lily Ray, the SEO Director at award-winning digital agency [Path Interactive]( Lily shares her expertise on why … Read more

In this episode of the Globally Speaking podcast, we talk to Klaus Fleischmann, a leading terminology expert, the CEO of eurocom Translation Services and founder and CEO of Kaleidoscope. For 25 years, … Read more

In this episode, we talk to Vanessa Darling, Localization Program Manager at The Predictive Index (PI), a Boston-based provider of talent optimization services. Vanessa plays an integral role in … Read more

In this episode, we talk to Andre Hemker, the new CEO of translation technology company [Wordbee]( Andre is also the founder and CEO of the German-based language service … Read more

In this episode we talk to Jim DuBois, former CIO of Microsoft, published author and advisor to Fortune 500 companies and startups. Jim spent 25 years at Microsoft and played an integral role in … Read more

Alex Pereverzevs, Product Lead at [Lokalise]( and tech enthusiast, sits down with us to talk localization tech. Alex explains some of the technology strategies international … Read more

In this episode, we talk to the head of the localization program at Pinterest, Francesca Di Marco. A 15-year veteran of the industry, Francesca shares how she built Pinterest’s localization program … Read more

In this episode of Globally Speaking, we sit down with Global Solutions Architect Manager for [XTM International]( Alex Zekakis. Alex shares his experiences from an 11-year career … Read more

Internal localization consultant Ray Walsh joins us on the 101st episode of Globally Speaking. Ray shares his knowledge from a 20-year career in internal communication. With him we explore the … Read more

In this episode of Globally Speaking, we sit down with localization analyst Priscila Mello who highlights the value of translation when operating on a global scale. She also touches on the importance … Read more

In episode 99 of Globally Speaking, Matthew Cottingham, Global Program Director, sits down with Chui Chui Tan, Founder and Director of Beyo Global. We take a deep dive into culturalization and its … Read more

We speak to Stella Paris, Head of Language Services at Translators without Borders, in this episode of Globally Speaking. She offers a detailed account of the 'infodemic' that has sprung out of the … Read more

In this episode of Globally Speaking, we chat with Chris Carey, Chief Revenue Officer of [Iyuno Media Group](, about the evolving media and entertainment industry model and … Read more

In this episode of Globally Speaking, we chat with Peter Wang, Founder and CEO of 57Blocks, about his experience as a serial entrepreneur creating startups whose workforce is a distributed team model. … Read more

In this episode of Globally Speaking recorded live at LocWorld in San Jose, we chat with Patrick McLoughlin, Manager of Localization at Eventbrite, about his localization experience in both a large, … Read more

In this episode of Globally Speaking, we invited Dede Szykier, IT Program Manager at Gap, Inc., to discuss how language issues are only one part of global retail, how important global inventory teams … Read more

In this episode of Globally Speaking, we invite Bobb Drake, Director of Geocultural Research at Nimdzi Insights, to discuss how computers spot (or miss) offensive language, why humans will always need … Read more

In this episode of Globally Speaking, we invited Jonathan Downie, Alexander Drechsel and Alexander Gansmeier, aka the “Troublesome Terps,” to discuss the current state of the interpretation market. We … Read more

In this episode of Globally Speaking, we chat with Mohamed Abo El Fotouh, Digital and Media Lead for the Middle East and Asia Pacific Region for PepsiCo, about marketing tactics in the MENA … Read more

To wrap up our series on transcription, we invited Sam Liang, Founder and CEO of, to talk about his company’s innovative transcription technology. He discusses the wide variety of use cases … Read more

School is back in session! In this episode, Michael interviews a panel of localization professors—Max Troyer, Jon Ritzdorf and Jan Grodecki—about how they are preparing students for the future of … Read more

In part 2 of our series on transcription, our guest is Jason Chicola, founder of and He explains his business model of providing both humans and AI to transcribe and subtitle growing … Read more

In this episode of Globally Speaking, we chat with Margaret Ann Dowling, CEO of Create&, about the magazine publishing industry. She explains the current global licensing model for … Read more

Internationalization is one of those things that everybody talks about, but few people know how to do it. In this episode of Globally Speaking, we invited Jeff Knorr, Managing Director of … Read more

In this episode of Globally Speaking, we chat with Jamie Hartz, a veteran Spanish-to-English translation and transcription professional, about the art and process of transcription, what tools are … Read more

In this episode of Globally Speaking, we chat with Ultan O’Broin, long-term IT Product Manager, about the staggering rate of change, how innovation is related to empathy and how to get started. Plus, … Read more

In this episode of Globally Speaking, we chat with Ed Hartigan, Digital Marketing and Media Manager at RWS Moravia. Ed discusses some of the complexities around global digital marketing. He also talks … Read more

In this episode of Globally Speaking, we chat with Yan Yu, Daniel Chin and Scott Schwalbach of Spartan Software about how no single translation management systems (TMS) will meet all the needs of a … Read more

In this episode of Globally Speaking, we chat with Michael Erisman, Chief People Officer at Pushpay, about his experience managing global teams and handling internal human resources. He discusses … Read more

In this episode of Globally Speaking, we chat with Alessandra Binazzi, the highly experienced Director of Localization at ASICS Digital, about how localization at ASICS enables people across the world … Read more

In this episode of Globally Speaking, we chat with Luigi Muzii, the well-known localization contrarian, about how translation buyers and sellers will never understand each other, why we’re having … Read more

In this episode of Globally Speaking, we talk about how we’re still in the hype curve of AI, what AI has to do with PowerPoint, the concept of selling an idea before the product is ready—and a little … Read more

In this episode of Globally Speaking, we invited Daniel Sullivan of Tableau back to the podcast to talk about the components of a mature localization environment, how the buyer journey affects … Read more

In this episode of Globally Speaking, we talk about the phenomenon of social conformity or following the heard. Often, people don’t know why they are doing things the way they are, but by digging … Read more

Ready for more on NMT? In this episode of Globally Speaking, John Tinsley, CEO and co-founder of Iconic Translation Machines, talks with us about how neural machine translation (NMT) has finally … Read more

This episode of Globally Speaking features Adam Asnes, the CEO and founder of Lingoport, and the topic of internationalization (i18n). He covers what it is, what problems it solves, how it’s really a … Read more

In this episode of Globally Speaking, we speak to Bill Rivers, “America’s Language Lobbyist,” about his work championing language endeavors in the US like education, translation and interpretation. … Read more

In this episode of Globally Speaking, we speak to both Robert Etches and Michael Casey about blockchain, a new technology gathering buzz in the industry. We cover, among other things, how blockchain … Read more

In this latest installation of Globally Speaking, Max Troyer, Associate Professor at the Middlebury Institute of International Studies, talks about the curriculum needed to educate future localization … Read more

In this episode of Globally Speaking, Scott Abel, AKA the Content Wrangler, talks about how content is the lifeblood of an organization. In fact, it’s a strategic advantage and an asset—but many … Read more

Towards the end of each year, we talk about the trends we predict we’ll see in the upcoming year—and we love doing it! Tune in to hear what we have to say for 2019. A sneak peek: blockchain, AI and ML … Read more

Artificial Intelligence (AI) is a hot topic in our industry and carries a lot of mysticism. This episode of Globally Speaking features Tripp Parker, Technical Program Manager in Amazon’s Alexa Health … Read more

In this episode of Globally Speaking, Joel Sahleen, Globalization Architect at Domo, talks about driving localization for a major BI platform and how the right [data can prove … Read more

In this episode of Globally Speaking, Bjoern Lux, Client Solutions Manager at XTM, shares his experience selling software in today’s localization landscape. Listen here to learn how he does it! Bjoern … Read more

In this episode of Globally Speaking, Oleksandr Pysaryuk, Localization Manager at Achievers, shares how he got into localization management, the success factors involving in managing a localization … Read more

Chris Englund, Senior Manager of Localization at HubSpot, shares his insights and experience on how a well-known global B2B brand handles localization. He provides details about HubSpot’s successful … Read more

The months of September through November mark the season of conferences. In Globally Speaking episode 63, we discuss the various events around the world, why they are valuable and how to make the most … Read more

Dr. Clotaire Rapaille, CEO of Archetype Discoveries, is an expert in how culture and context exert their influence on business behaviors and communication. In this episode, he talks with us about how … Read more

Stéphan Déry, CEO of the Canadian Translation Bureau, gives us insider insights into the birth of the department and how it handles massive volumes of French and English translation and … Read more

Michael Burns, founder of the PR and marketing firm Burns360, talks with us about B2B marketing strategies. Topics include what analyses to start with, why the ‘media relations support’ part of PR is … Read more

Ewandro Magalhães, Vice President of Kudo, talks with us about the latest developments in the interpretation industry. He discusses its fascinating history, too. Tune in to hear from an expert. Read more

 Julio Leal, Localization Manager at Ciena, chats with us about the triggers for implementing CMS and TMS technology and how to get it done. Tune in to hear his experienced perspective. Read more

This is the second segment in our two-part series on literary translation. Learn why literary translation is a perishable product from one generation to the next, and how similar literary translation … Read more

Is a literary translator a servant of the artist, or is literary translation an art in and of itself? Join us for the first segment in a two-part series focusing on the special challenges of … Read more

TAUS founder Jaap Van der Meer discusses why the DQF is so important for measuring quality in all aspects of the language industry. It's an episode you won't want to miss! Read more

Latin America Habla is a nonprofit organization commited to saving Latin America's indigenous languages and cultures. Want to learn more? Tune in to this fascinating episode of Globally … Read more

How do you localize for Japanese Netflix users who are way too young to know the language's three different writing systems—hiragana, katakana and kanji? Netflix has found the answer.  And the … Read more

In this week’s episode of Globally Speaking, our hosts discuss the Machine Translation Maturity Model (MTMM) with Jordi Mon Companys, Global Product Marketing Director, and Valeria Cannavina, Senior … Read more

Box, an enterprise content management platform that solves simple and complex challenges, including sharing and accessing files—with advanced security far beyond traditional methods—has a lot of … Read more

Japan is often considered to be the toughest localization market in the world. And in many respects, it is. But as the world's third-largest economy, Japan offers countless opportunities for … Read more

No doubt about it, translation and localization services are a labor of love. But let's face it, we all need to get paid...and paid well. Learn how one translator has mastered the art of getting paid … Read more

TAPICC is an acronym that stands for the Translation API Class and Cases Initiative. It's an industry-wide program designed to create an open-source platform that makes it easier and less costly for … Read more

We’re in a language market today where more words are translated every single day via machine translations than what was translated throughout the entire corpus of human language in the past. What … Read more

Content strategy and localization are both essential components of successful global communications. But what happens when they're not aligned? And what do both sides of the coin need to know about … Read more

What are the things that are important to every language company? What are the roles people play? How is technology changing the language industry—and what aspects of the translation business will … Read more

Africa is a place where technology and trade are expected to grow at an accelerated pace over the next decade. The population is also projected to double by 2050. What are the challenges and … Read more

SAP has a model for localization that we don't see in most companies. In fact, localization has a different meaning at SAP than how it's typically defined. Its internal LSP team is called the Language … Read more

 In the wake of the Great Flood of 1999, a small group of people went to Hue, Vietnam to help save the lives of children who had lost their parents in the tragedy. Who could have ever guessed at … Read more

In 2017, we saw significant advancements in translation technology, most notably in the growing use of neural machine translation. But technology isn't the only thing that is having a major impact on … Read more

Michele Coady, Microsoft's Director for Global Readiness, has a lot to say on what companies can do to keep their communications from inadvertently offending disparate cultures. Hint: One way is to … Read more

New technologies are moving interpreters farther and farther away from the center of the action. Whether it's remote video interpretation or over the phone, the traditional rules of interpretation are … Read more

How does the world's leading CRM platform localize highly complex business software to make it easier for more than 150,000 companies across the globe to build stronger relationships with their … Read more

Cultural differences in geographical names usually aren't a top-of-mind priority for translators and localization professionals. But using incorrect place names can be serious cultural and political … Read more

With so many translation technology options on the market today, it's no wonder why language service professionals are often confused about what technology products to use, and which solution is the … Read more

Today's episode features an eye-opening discussion with Tableau Software's Daniel Sullivan, who is Director of Global Content Readiness at Tableau Software. Learn more about the needs, opportunities … Read more

As language professionals we hear a lot about the dangers of disappearing languages. But what about writing systems? What happens to a culture when new generations can't read its ancestral alphabet? … Read more

Translation pricing hasn't changed from around 20 cents a word in two decades. Or with the advent of faster translation software, has it? Join us as we talk with Anne-Marie Colliander Lind and have … Read more

The interpreter's job is to translate what a speaker is saying while keeping their own opinions and feelings completely separate. Or is it? When a motivational speaker wants to move an … Read more

Netflix recently launched service to 130 countries simultaneously, It's the most aggressive localization push in history, and it's great news for translators. Tune in to hear how Netflix is changing … Read more

The recent Ebola outbreak in the Democratic Republic of Congo once again confirms the critical role language and translation play in a crisis. Ellie Kemp, head of crisis response for Translators … Read more

If music is the universal language, where does localization fit in? How does localizing music differ from localizing language? And what are the primary factors that drive a composer's thinking when … Read more

Plan. Produce. Promote. And perfect. Why are the four P's of global content marketing so important for achieving your global marketing goals? And what happens when you leave one of them out? Read more

Join us as we talk with Dan Hill from Airbnb—one of the leading pioneers in the global sharing economy. Learn how a platform for private individuals to easily and safely transact business has … Read more

 Where do you go for in-depth news and information about the language industry? For more than 25 years, MultiLingual Magazine has been the primary answer. Learn more about the magazine's past, … Read more

Demand for localization services is booming in the gaming industry. But producing winning translations is far from easy. It's a serious business that can sometimes mean the difference between success … Read more

What if the translation of a word had to deal with life and death? Join us as we talk with someone who handled that very responsibility every single day. Read more

In the third and final episode of our series on neural machine translation, we focus on how advancements in neural MT will impact LSPs and professional translators from a practical perspective. Hear … Read more

Tune in for the second in our three-part series on Neural Machine Translation. Hear what some of the language industry's leading experts on Neural MT think about the promises, limitations--and … Read more

The New York Times is writing about it. So is The Economist and dozens of other prestigious business publications. Why is Neural MT suddenly so important--and critical to language service providers? … Read more

2017 is shaping up to be a year of many changes for the translation industry. Hear what some of our listeners think will be among the biggest trends this year. Read more

 With digital channels available to every business today, small- and medium-sized companies can compete against industry giants like never before. Hear how some of the world's smartest SMEs are … Read more

Moravia. Welocalize. Other translation companies. And now, Lionbridge. Why are private equity firms investing so heavily in the language industry? And what does it mean for LSPs? Read more

In 2016, we saw major industry consolidation, the growth of voice-based content, the scramble for translation talent–and much more. But what lies ahead in 2017? Our predictions may surprise you. Read more

The 80/20 rule. User-generated content. De-centralized translation management. Some of the strategies Marriott International uses to achieve its globalization goals are breaking new ground–not only … Read more

Content may be king according to most B2B marketers today, but how do you keep the king from losing its power when multiple markets and dozens of different languages are involved? Excellence in … Read more

Renato and Michael share their opinions on the three top things localization professionals must and must not do to deliver optimum results. And value. Read more

What's the roadmap for elevating localization's role in a global enterprise? In this episode we discuss best practices for success in international markets—and your career. Read more

What does it take to be a truly effective global marketer? Dr. Nitish Singh discusses the educational divide between digital marketing and localization--and what LSPs can do to bridge the gap. Is … Read more

Join Renato and Michael as they discuss the ins and outs of selling in the LSP space. Key topics include price vs. cost, selling to novice vs. mature buyers, how sales have changed today and, most … Read more

The Ebola outbreak in Africa. The earthquake in Haiti. The countless children who die every day for lack of good nutrition. Join us as Lori Thicke tells the story of how she founded Translators … Read more

Lane Greene, the primary language reporter for The Economist and writer of the magazine's Johnson language column, discusses translation from a journalism perspective. Why isn't translation more … Read more

Show up. Participate. Be there. That’s all you need to do to make an unconference worth your time. But that doesn’t explain why unconferences are so popular in the language industry. Join Renato and … Read more

Branding is one of the most common concepts in marketing, but it's also one of the hardest to define. And when you consider branding from a global perspective, it's even far more complex. In fact, … Read more

What happens when a young company uses localization as a primary growth strategy in its early expansion stages, instead of waiting until it builds greater brand recognition and a stronger global … Read more

Does crowdsourcing deliver on the promise of cost-saving convenience and quality assurance for localization managers? What happens when global brands rely on multiple translators with varied … Read more

Roughly 60% of international travelers now book their reservations online. Travelers who don't find what they’re looking for right away are far more likely to become lost opportunities than confirmed … Read more

Dino Pick, Chairman of Board of the Defense Language Institute, and Deputy City Manager of the City of Monterey, California, joins us to discuss why Monterey is known as the world’s language capital. … Read more

Every translator today seems to be asking one question above all others. And the question is this--will we continue to have jobs in the future? Or will machine translation, better translation … Read more

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