30: Localizing for the Netflix Effect

Netflix recently launched service to 130 countries simultaneously, It’s the most aggressive localization push in history, and it’s great news for translators. Tune in to hear how Netflix is changing the way companies communicate with global customers–one by one. 

Globally Speaking Radio, sponsored by RWS Moravia and Nimdzi.

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Localizing for the Netflix Effect

Guests

Katell Jentreau is Regional Globalization Manager (Latam & APAC at Netflix. She is a localization and globalization professional with 10+ years of experience working for global leaders in localization products and services (SDL International) and media and web development products (Yahoo! Inc.).

Hosts

Renato Beninatto

Renato Beninatto

CEO of Nimdzi Insights LLC

Renato Beninatto is the co-author of The General Theory of the Translation Company and leads Nimdzi Insights, a think-tank and consulting company that focuses on growth strategies for localization leaders. A former owner of an LSP, an executive in some of the leading companies in the industry and a linguist in his own right, this Brazilian-Italian-American citizen can’t shut up in Portuguese, English, Italian, French or Spanish.

Michael W. Stevens

Michael W. Stevens

Vice President Americas, CC of Translated

Michael has over 10 years of experience in the localization and IT industries. A well-networked entrepreneur, Michael’s main interest is in connecting and bringing people together. He not only enjoys learning about a company’s exciting ideas and developments, he also has a keen ability to add value—and fire—to new and innovative thinking.

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