28: Music and Localization: Fine-Tuning the Universal Language

If music is the universal language, where does localization fit in? How does localizing music differ from localizing language? And what are the primary factors that drive a composer’s thinking when creating music for a global audience? Tune in for a lively discussion with renowned composer, Marty O’Donnell. 

Globally Speaking Radio, sponsored by RWS Moravia and Nimdzi.

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Music and Localization: Fine-Tuning the Universal Language

Guests

Martin O’Donnell is an American composer known for his work on video game developer Bungie’s series, such as Myth, Oni, Halo, and Destiny. O’Donnell collaborated with his musical colleague Michael Salvatori for many of the scores; he has also directed voice talent and sound design for the Halo trilogy.

Hosts

Renato Beninatto

Renato Beninatto

CEO of Nimdzi Insights LLC

Renato Beninatto is the co-author of The General Theory of the Translation Company and leads Nimdzi Insights, a think-tank and consulting company that focuses on growth strategies for localization leaders. A former owner of an LSP, an executive in some of the leading companies in the industry and a linguist in his own right, this Brazilian-Italian-American citizen can’t shut up in Portuguese, English, Italian, French or Spanish.

Michael W. Stevens

Michael W. Stevens

Vice President Americas, CC of Translated

Michael has over 10 years of experience in the localization and IT industries. A well-networked entrepreneur, Michael’s main interest is in connecting and bringing people together. He not only enjoys learning about a company’s exciting ideas and developments, he also has a keen ability to add value—and fire—to new and innovative thinking.

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