Content strategy and localization are both essential components of successful global communications. But what happens when they’re not aligned? And what do both sides of the coin need to know about the other? Hear what one of the world’s top content strategists, Kirsty Taylor, has to say to content specialists and language professionals alike.Kirsty Taylor, CLBM, is the Senior Manager of Documentation and Localisation for ABB Australia. She specializes in technical communication, internationalisation and content strategy.
Globally Speaking, sponsored by RWS and Nimdzi Insights.
Kirsty Taylor, CLBM, is the Senior Manager of Documentation and Localisation for ABB Australia. She specializes in technical communication, internationalisation and content strategy.
Renato Beninatto is the co-author of The General Theory of the Translation Company and leads Nimdzi Insights, a think-tank and consulting company that focuses on growth strategies for localization leaders. A former owner of an LSP, an executive in some of the leading companies in the industry and a linguist in his own right, this Brazilian-Italian-American citizen can’t shut up in Portuguese, English, Italian, French or Spanish.
Michael has over 10 years of experience in the localization and IT industries. A well-networked entrepreneur, Michael’s main interest is in connecting and bringing people together. He not only enjoys learning about a company’s exciting ideas and developments, he also has a keen ability to add value—and fire—to new and innovative thinking.