Dr. Nitish Singh

An associate professor at St. Louis University, Dr. Singh explains the educational divide between digital marketing and localization. He also discusses whether certification is necessary or real-world experience is enough to bridge the gap between global marketers and LSPs.

Dr. Nitish Singh

What does it take to be a truly effective global marketer? Dr. Nitish Singh discusses the educational divide between digital marketing and localization–and what LSPs can do to bridge the gap. Is certification the solution or is real-world … Read more

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